Start date, time & rewards explained


    The EA FC 24 Pepsi promo has quite a lot of intrigue surrounding it, as there are potentially exciting rewards for you to claim, so pay attention to the start date and time below.

    While EA has incorporated partnership rewards in past FIFA titles, the new branding of EA FC has given the company the opportunity to forge new partnerships in rather unique ways. The Pepsi promo seems to be the first of many in the game, allowing players to earn in-game rewards by purchasing Pepsi in real life.

    So, continue reading below to find out more about the Pepsi promo in EA FC 24, including the start date, time, and all of the rewards that you might be able to pick up when it goes live.

    What is the Pepsi promo in EA FC 24?

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    The Pepsi promo is a new type of integration that allows players to earn in-game rewards by purchasing bottles of Pepsi in real life. There will be a QR code on each bottle that you buy, and then you can use that QR code to earn gifts that would otherwise be inaccessible.

    It will only be available for a short period of time, however, so make sure to get drinking if you’re looking to pick up everything that is on offer.

    EA FC 24 Pepsi promo start date & time

    Image of Erling Haaland in EA FC 24

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    The official start date and time for the EA FC 24 Pepsi promo is 11pm BST, September 30, 2023.

    This is the Saturday after the full launch of the game, so you won’t need early access in order to enjoy and redeem the rewards on offer. You can see the full countdown details on the official website, so make sure to check there if you’re unsure how much time is left.

    What are the EA FC 24 Pepsi promo rewards?

    While the rewards have not been officially confirmed so far, they have seemingly been discovered by content creator Junior Sintress, which we have listed below:

    • Home Kit “Thirsty For More”
    • Away Kit “Thirsty For More”
    • Third Kit “Thirsty For More”
    • Home Kit “Pepsi Retro”
    • Away Kit “Pepsi Retro”
    • Third Kit “Pepsi Retro”
    • Vinicius Jr Tifo
    • Leah Williamson Tifo
    • “Thirsty For More” Tifo
    • “Thirsty For More” Stadium Theme

    Once again, these have not been officially confirmed as of yet, so take this information with a grain of salt as things could change in the future. From what it seems though you will only be able to earn 10 unique rewards as opposed to player packs that could be infinitely redeemable.

    Do we know how to redeem EA FC 24 Pepsi promo rewards?

    Image of Federico Chiesa in EA FC 24

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    We currently do not have any concrete information on how to redeem rewards for the EA FC 24 Pepsi promo, but from the leaks found above it appears as if you will be able to scan a QR code on participating bottles of Pepsi which will then activate your rewards.

    We will let you know of the full details once they have been made public though, so check back here again soon to find out more.

    So, that wraps up everything you need to know about the Pepsi promo in EA FC 24, letting you stay in the loop when it comes to the latest in-game rewards.

    Check out our EA FC homepage for more of the latest news, or find out how to use the new Precision Pass and Controlled Sprint mechanics in the game.


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