How many times did you feel ashamed of seeing something only in trailers so that that it wasn’t finished with anything else? Of course, some content from the trailer earlier will not be cut from the theatrical release, but such practice can’t be deceptive. It’s not just personal opinion either. A federal judge has actually ruled favor of this approach of thinking.
If we were honest, we were siding with the fans on this one – it would hurt to pay for a movie with Ana de Armas if she didn’t find it wrong.
Click here to look at this article and get the story.
According to Variety, a federal judge in favor of films suing for false advertising if film studios release trailer-exclusive content.
The most interesting part is the reason that this all started. If you think that it was because Disney’s penchant for using “deceptive” trailers for its movies, you’re wrong. A pair of Ana de Armas fans rented yesterday a romantic comedy film which came out in 2019 staring Himesh Patel. Apparently the two fans disliked that Ana de Armas isn’t in this movie, despite a brief shot of her being included in the trailers and that she’s also featured in the film’s cast. The story here was that the part of darmas’s character, Patel’s potential love interest, was cut from the film because it didn’t test well.
The lawyers for Universal Pictures have tried to argue that this is a common practice in the movie industry. One of the examples cited is the trailer for Jurassic Park, which acted as a prologue for the film and had no footage of the film. Universal said that the use of trailers is protected by free speech, and that the suit could lead to similar lawsuits. But according to the US district judge, Stephen Wilson, companies use trailers as advertisements and should comply with the same standards. Wilson wrote that such a lawsuit can only hold ground if it’s all just as clear, “Single-on-Sample is in the movie, but something else.”
The new lawsuit could have huge impact on future film movies. Marvel has often used their theatrical era advertising to advertise their movies in a “trailer-exclusive” fashion. Although fans can now sue the movie studios for their misleading them, the movie studios will have to tread lightly going forward.
I’m curious to find out if the lawsuit will open Up the Universe to a version of Yesterday that has Ana de Armas in it.
The effect of this lawsuit will extend to videogame trailers. As well as movies, gamers felt misled by the early gameplay trailers for select video games with promises of certain gameplay features and graphics and only to fail. However, in this way videogame companies express themselves by saying that cinematic trailers aren’t a real game and more. We could see future movie trailers use disclaimers in order to avoid lawsuits now that the courts are watching.
Speaking of Marvel Studios, audience will keep an eye out for the trailers that have been released. The first phase 5 film, Ant-Man and the Wasp: Quantum, will be released ahead of its premiere on February 17th.